THE ROADMAP GAME
“Transform the way your team innovates”
A hands-on strategy experience for leaders navigating digital transformation
We are a Mexican company made up of entrepreneurs, consultants and academics, enthusiasts of games as a learning tool to innovate and guide the digital transformation process of businesses well.
Our love for games makes us see them as a fundamental, useful and pleasant tool for learning, testing and understanding various decisive factors for companies and management teams.
What is RoadMap game
THE ROADMAP is a business strategy and digital transformation game to learn and apply the best tools of competitive strategy and digital innovation. You will be able to learn to use the best management and digital business indicators and relate them to changes in your strategy. All in an entertaining, interactive and captivating way. It is available in two formats, digital and physical.
How is it played?
With the ROADMAP GAME, participants play to innovate a company or entrepreneurship, using as a model the practices of the most successful online and offline companies in the world.
Each player or participating team applies the strategy alternatives suggested by the cards they receive in the game, and based on those choices, they advance on the board and in the game score.
Players compete to innovate their business model better, digitalize it, modernize it, and even disrupt it by thinking about other business models and strategies. It is designed to facilitate and assist entrepreneurs, management teams, consultants, and universities.
Who is it for?
A. Consultants
Use it with your internal team or your clients. Design a digital transformation strategy with participation and discussions.
B. Strategy teams
It helps to develop the right strategies for the current times. Get your team up to speed with innovation and digital transformation tools.
C. Directories
Put all managers on the same page with the challenges of new competitive strategies and digital innovation.
D. Teachers and Instructors
Well adapted to levels of Master, MBA, Executive Programs. Fully customizable option for corporate educational programs.
Transformation Sprints
DIGITAL PATTERNS
Digital Drivers
DATA DRIVEN
Digital Business Model
DIGITAL PLATFORM
METRICS
SUSTAINABILITY INNOVATION
Design business models that drive both growth and positive environmental and social impact. Learn to integrate sustainability into your innovation strategy to future-proof your organization.
SCALING
Master the strategies to efficiently scale digital innovations across your organization. Build agile structures, optimize resources, and unlock growth beyond initial pilots and prototypes.
BUSINESS ECOSYSTEM
Understand how to create, orchestrate, and thrive within complex business ecosystems. Learn to build partnerships and network effects that amplify your reach and resilience.
IMPLEMENTATION ROADMAP
Translate strategy into action with clear, achievable steps. Develop roadmaps that align teams, allocate resources smartly, and sustain momentum through each phase of digital transformation.
DIGITAL PLATFORM
Identify uncontested market spaces and unlock new demand. Apply Blue Ocean Strategy principles to systematically break away from competition and drive profitable growth.
DIGITAL CUSTOMER JOURNEY
Map and optimize every stage of your customer’s digital experience. Learn to personalize engagement, remove friction points, and build loyalty through data-driven insights.
Our Membership
Basic
For leaders and coaches who want deep, personalized training
$60
Individual access
*Per person
Small Group
Perfect for small teams testing the waters.
$48
Access from 2 to 15 people
*Per person
Big Group
Best for teams ready to collaborate and grow together.
$27
Access for 16 or more people
*Per person
Our Membership
Basic
For leaders and coaches who want deep, personalized training
$60
Individual access
*Per person
Small Group
Perfect for small teams testing the waters.
$48
Access from 2 to 15 people
*Per person
Big Group
Best for teams ready to collaborate and grow together.
$27
Access for 16 or more people
*Per person
English 
Spanish